Uncover the evolution of culinary tourism and key growth trends

The global culinary tourism market is anticipated to cross USD 245 Billion by 2029 with 18.89% CAGR by 2024-29.

Culinary tourism, also known as food tourism or gastronomic tourism has become an increasingly popular trend, enticing travelers to explore destinations through their unique flavors and culinary traditions. This form of travel transcends the mere act of eating; it’s an immersive experience that allows individuals to delve into the heart and soul of a culture, history, and tradition through its cuisine. According to the research report, “Global Culinary Tourism Market Outlook, 2029” published by Bonafide Research, the market is anticipated to cross USD 245 Billion by 2029, increasing from USD 88.94 Billion in 2023. The market is expected to grow with 18.89% CAGR by 2024-29. Culinary tourism provides a unique opportunity for travelers to immerse themselves in the local culture. By exploring the culinary landscape, visitors gain insights into the history, traditions, and lifestyle of the destination. The rise of culinary tourism has had a positive impact on local economies. It creates opportunities for small businesses, such as local restaurants, markets, and food producers, to thrive. This influx of visitors also generates revenue for the community as a whole. Culinary tourism often promotes sustainability by encouraging the use of locally sourced ingredients. This emphasis on fresh, seasonal produce not only supports local farmers but also reduces the carbon footprint associated with food transportation. Sharing a meal is a universal social activity. Culinary tourism provides opportunities for travelers to interact with locals, fostering cross-cultural understanding and creating memorable, authentic connections. The presentation of food is an art form, and culinary tourism showcases the creative expression of cultures through their gastronomic creations. From the colorful and intricate designs of sushi to the rustic elegance of Mediterranean platters, the visual appeal of a dish is often as important as its taste. Dining etiquette varies widely across cultures, and culinary tourism provides an opportunity for travelers to understand and respect these social customs.

Cooking trials allow participants to engage deeply with a destination’s culture through its cuisine. Travelers get the chance to learn about local ingredients, cooking techniques, and the history behind traditional dishes. This hands-on approach facilitates a more profound connection with the culture, providing insights into the daily lives of locals and their culinary traditions. Cooking trials provide an authentic and interactive experience that extends beyond merely tasting local dishes. Participants are actively involved in the preparation process, from selecting ingredients to mastering cooking techniques. Travelers today are very used to using this method to plan their trips. This is because there are so many vacation packages to choose from. The market for culinary tourism is expected to experience exponential expansion during the forecast period. The development of smartphone use for booking travel can be credited to this segment’s growth. Additionally, this booking method is reasonably practical, and different agency promotions entice travelers to choose the OTA method. Travel agents’ primary income source is booking commissions for lodging, tours, guided tours, and other services. The sale of insurance, travel manuals, schedules for public transportation, and money exchange are some more revenue options. Additionally, the operators give incentives to travel agencies to advertise their goods. Knowledge of the destination and effective time management for travel and transportation are the main factors promoting the growth of travel agencies. Domestic culinary tourism offers unparalleled accessibility and convenience. Traveling within one’s own country eliminates the complexities associated with international travel, such as visa requirements, language barriers, and long-haul flights. Domestic culinary experiences become more accessible, making them an attractive option for those seeking a quick getaway without extensive planning. Many countries boast diverse culinary landscapes influenced by regional variations in ingredients, cooking techniques, and cultural traditions. Domestic culinary tourism allows travelers to explore this richness without crossing borders.

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North America is a vibrant market for culinary tourism, with the United States and Canada leading the way. In the U.S., cities like New York, San Francisco, and New Orleans are popular culinary destinations, known for their diverse food scenes that range from fine dining to street food. Culinary tourism in the U.S. is driven by the country’s rich cultural diversity, which is reflected in its cuisine, offering tourists a chance to explore a variety of food traditions. Farm-to-table experiences, food festivals, and wine tours, particularly in regions like California’s Napa Valley, are significant draws. Canada also offers a unique culinary landscape, with cities like Montreal and Vancouver being known for their fusion cuisine and local specialties, such as poutine and Pacific seafood. The growing trend of sustainable and organic food experiences is increasingly attracting culinary tourists to North America. Europe is a top destination for culinary tourism, thanks to its rich culinary heritage and diverse food cultures. Countries like France, Italy, and Spain are at the forefront, offering a wide array of food experiences that attract millions of tourists each year. France, with its renowned gastronomy, offers tourists everything from Michelin-starred restaurants to local markets and wine regions like Bordeaux and Burgundy. Italy’s culinary tourism is centered around its regional specialties, such as pasta in Bologna, pizza in Naples, and wine in Tuscany, making it a top choice for food lovers. Spain is celebrated for its tapas culture, wine regions like Rioja, and the world-famous paella from Valencia. In addition, countries like Greece, with its Mediterranean diet, and Germany, known for its beer and sausages, also attract significant numbers of culinary tourists. The Asia-Pacific region is an emerging powerhouse in the culinary tourism market, with countries like Thailand, Japan, and India drawing food enthusiasts from around the world. Thailand is known for its vibrant street food culture, where tourists can explore a wide array of flavors, from spicy curries to fresh seafood. Japan offers a blend of traditional and modern culinary experiences, with sushi, ramen, and kaiseki dining being major attractions. The country’s meticulous approach to food presentation and preparation makes it a unique culinary destination. India’s diverse culinary landscape, with its rich array of spices and regional specialties, attracts tourists looking to experience everything from street food in Delhi to the royal cuisine of Rajasthan.

South America’s culinary tourism market is gaining recognition, with countries like Peru, Brazil, and Argentina leading the charge. Peru has emerged as a top culinary destination, thanks to its unique fusion of indigenous ingredients and international influences, with dishes like ceviche and the world-renowned Peruvian cuisine drawing global attention. Lima, in particular, has become a hotspot for food tourism, home to several of the world’s top-ranked restaurants. Brazil offers a diverse food culture, from the churrasco (barbecue) in the south to the tropical flavors of Bahia, making it a compelling destination for culinary tourists. Argentina’s culinary tourism is centered around its famous beef and wine, with the country’s steakhouses and Malbec wine regions being major attractions. The region’s culinary tourism is also supported by the growing popularity of food festivals, cooking classes, and wine tours, particularly in countries like Chile and Uruguay, which are known for their wines and seafood. The Middle East & Africa region offers a unique and diverse culinary tourism market, with rich food traditions and cultural heritage. In the Middle East, countries like Morocco, Lebanon, and the UAE are popular culinary destinations. Morocco is known for its rich, aromatic cuisine, featuring dishes like tagine and couscous, and offers tourists an opportunity to explore its vibrant food markets and cooking schools. Lebanon’s culinary tourism is driven by its famous mezze and street food, along with its wine regions. The UAE, particularly Dubai, has positioned itself as a global culinary hub, offering a mix of traditional Middle Eastern flavors and international cuisine in a luxurious setting. In Africa, South Africa stands out as a top culinary destination, known for its wine regions, such as Stellenbosch, and its diverse food culture that blends indigenous, Malay, and European influences. Other countries like Ethiopia, with its unique injera-based cuisine, and Morocco, with its spice-rich dishes, also attract culinary tourists. The market in this region is characterized by a focus on traditional food experiences, street food tours, and cooking classes, offering tourists an authentic taste of the local culture.

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The culinary tourism market is set for substantial growth as travelers increasingly seek out unique and immersive food experiences that go beyond traditional sightseeing. In the future, culinary tourism will be driven by a convergence of trends, including the rising interest in authentic, local food cultures, the influence of social media, and the growing demand for sustainable and health-conscious dining options. Travelers are becoming more adventurous, eager to explore the origins of the foods they enjoy, learn from local chefs, and participate in hands-on cooking classes that provide a deeper connection to the culinary traditions of the regions they visit. As technology continues to evolve, it will play a crucial role in shaping the future of culinary tourism. Virtual and augmented reality will enable travelers to preview and personalize their food experiences, from virtual tours of markets and vineyards to immersive storytelling about the history and culture behind iconic dishes. This will allow culinary tourists to curate their journeys with unprecedented detail and anticipation, enhancing the overall experience. Moreover, the integration of AI-driven recommendations will help travelers discover hidden gems and off-the-beaten-path dining experiences tailored to their tastes and preferences. Sustainability will also be a key driver in the evolution of culinary tourism. With a growing awareness of the environmental impact of food production and consumption, travelers will increasingly seek out farm-to-table experiences, visit organic farms, and support restaurants that prioritize local, seasonal, and ethically sourced ingredients. Furthermore, the culinary tourism market will benefit from the increasing collaboration between the food and travel industries. Hotels, airlines, and travel agencies will likely develop specialized culinary travel packages that combine gourmet dining experiences with cultural exploration, cooking classes, and food-themed events. This will attract not only food enthusiasts but also a wider audience interested in exploring the world through its culinary traditions.

Considered in this report

• Geography: Global

• Historic year: 2018

• Base year: 2023

• Estimated year: 2024

• Forecast year: 2029

Regions & Countries covered in the report:

• North America (United States, Canada, Mexico)

• Europe (Germany, United Kingdom, France, Spain, Italy, Russia)

• Asia-Pacific (China, Japan, India, Australia, South Korea)

• South America (Brazil, Argentina, Colombia)

• Middle-East & Africa (UAE, Saudi Arabia, South Africa)

Aspects covered in this report

• Global culinary tourism market with its value and forecast along with its segments

• Region & Country-wise culinary tourism market analysis

• Various drivers and challenges

• On-going trends and developments

• Top profiled companies

• Strategic recommendation

By Activity Type

• Culinary Trials

• Cooking Classes

• Restaurants

• Food Festival

• Others

By Mode of Booking

• Online travel agents (OTA)

• Traditional agents

• Direct booking

By Tour

• Domestic

• International

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This release was published on openPR.